For Mileage Monday, we’re happy to spotlight the amazing work MileIQ users do every day. If you’d like to recommend someone, please let us know on Twitter @MileIQ.

This week, we’re happy to speak to Cristen Iris, a multi-talented editor, author, business coach and more. Even though she doesn’t drive a ton, see why she still finds value with MileIQ.

Tell us about your business. What does a typical day look like for you?

I am a professional editor, author, book and business coach, and publisher. I serve as the National Chapter Director of the Nonfiction Authors Association, and I’m a member of the Idaho Author Awards and North American Book Awards advisory boards.

A typical day starts around 4:30 a.m. with a cup of coffee and my computer. During the quiet hours, I edit and write. I take a break once the sun rises and go back to work a few hours later, answering emails and conducting chapter leader interviews and coaching sessions between blocks of time dedicated to writing and editing.

How many miles do you drive in a typical week? Where do you drive as part of your job?

Because I do most of my work from my home office and conference room, I don’t put a lot of miles on my car. I do, however, regularly attend writers guild, writing workshop, and Boise Nonfiction Authors Association meetings. On average, I drive fewer than twenty-five miles each week.

What’s changed since you started using MileIQ?

My business records are far more organized since I started using MileIQ, and gathering my tax documents last year was simple. I recorded far more miles using the app than I had without it. It saves me time, hassle, and money.

What other apps do you recommend to other small business owners?

Hootesuite Pro is the other app I use regularly and highly recommend. It’s the best way I’ve found to organize all of my social media posts and keep up with followers.

What’s the biggest challenge you face running your business, and how do you address it?

There never seems to be enough time to do what I want to do for my clients and to take my business beyond where it is on any given day. I organize my day so high-value activities get done first. I use time blocking to force myself to power through the tedious must-dos. When I do those two things, I get more done faster, with better results, and I’m left with more physical and emotional energy to tackle important challenges.

What do you enjoy the most about the kind of work you do?

Almost everything I do is creative, including the business strategy and execution of editing, writing, and coaching. I love being in control of my path and helping my clients find the best way to theirs.

What tip would you share with other business owners?

Don’t try to be everything to every client. That’s exhausting.

Refine your ideal client profile, find them, and serve them in your strengths, always looking for better ways to do it. That’s empowering.

When not working, what do you like to do?

I am a lover of all things out of doors. When I’m not working, I’m usually playing in the dirt. I’m an avid mountain biker, rock climber, hiker, and snowshoer.

Where can people learn more about your business?

You can learn more about what I do at

Marin Perez

Marin Perez

Marin is part of the marketing team at MileIQ. He's excited to see how entrepreneurs are using tools like MileIQ and Spend to be more successful. When not working, he's thinking about his next trip.
Marin Perez

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